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5 – 7 PM Pre-Registration at LePhare |
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![]() 8:00 – 9:00 Pre-Registration + Breakfast 9:00 – 9:10 |
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Robbie Vitrano Opening Remarks 9:10 – 9:25 Todd Haskell - NY Times 9:25 – 9:45 |
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Demian Brink “What’s in a Name?” 9:45 - 10:05 Lisa Seward “This isn’t a marriage, it’s a Monarchy” 10:05 – 10:25 |
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Jim Elms “Introducing a way to condense hundreds of pages of data, charts and graphs that only a data wonk would ever love, into a single page of insights that inspires creative’s, media, janitors and CEO’s” 10:25 – 10:40 Coffee Break 10:40 – 11:00 |
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Michael Jager 11:00 – 12:00 [20 minutes each] Account Planning Power Hour Gareth Kay “A marriage made to create energy” Adrian Ho “Transformation in Marketing on transforming Connection Planning” Ed Cotton “Planning for Good” |
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12:00 – 1:30 Lunch 1:30 – 1:50 Paul Woolmington |
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1:50 – 2:10 John King “Dispelling myths about Connection Planning” 2:10 – 2:30 Scott Lukas “Re-classifying media options based upon the way consumers sort, edit and use different media” |
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2:30 – 2:45 Sidney Bosley + Rob Perkins "Connection Planning in the trenches. One practical method to inspire strategically-sound creative media ideas 2:45 – 4:00 |
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Breakout Session: Connection Planning for Good 4:00 – 4:50 Rob Walker “Murky/Marketing” 4:50 – 5:00 Robbie Vitrano Closing remarks |
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